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Marketing Nerd

@Marketing_Nerd_

5/6/2025, 7:50:02 PM

Most YouTube ads get skipped.

But Bombas ran 450+ creator-led integrations that:

• Drove 90% new customers
• Got watched for 85 seconds
• 5.3x better ROAS than YouTube paid ads

Here’s how they did it with Agentio and why this might be the future of paid ads: https://t.co/FTEm1gWJ6Y
The Problem: YouTube ads were broken for Bombas

Bombas wanted to scale with integrity.

But they hit 4 walls:

• Skyrocketing CAC
• Saturated audiences
• Manual creator management
• A purpose-led brand story that needed authenticity

Enter Agentio… https://t.co/PI5p4ejofy
Agentio is the world’s first creator ad platform.

It lets brands run full-funnel YouTube campaigns using creator content at scale.

Think: media buying meets influencer storytelling.

And it works like paid social but for YouTube creators. https://t.co/i5mXw00Jvu
Instead of 1-off sponsored posts, Bombas ran a full-funnel campaign with creators across verticals:

• 450+ creator videos
• 165M+ views
• 83% view-through rate
• 94/100 sentiment score

And audiences didn’t just tolerate the ads; they loved them. https://t.co/GBp0lvhvaF
The creator integrations were:

✅ Trusted
✅ Targeted
✅ Watchable (85s avg ad read)

One viewer literally said:

“I would watch this ad as a standalone music video.”

That’s not a skip, that’s a conversion. https://t.co/cL684VL8uA
The impact?

• 90% net-new customers
• 2x CAC efficiency vs. paid social
• 327% increase in campaign spend
• 29% of views now come from old content https://t.co/yyuzGKD6dI
Agentio helped Bombas grow, but more importantly, it helped them scale their mission.

Because when content comes from creators people trust, it converts better, performs longer, and builds deeper brand love.

And that’s the real ad unlock. https://t.co/W4pczgxdL7
Try the first ad platform for creator content → https://t.co/fRcsWKIj2A
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