hi, i'm audrey.
in 2020, i built an esports company with 6,000 users.
in 2023, i grew a writing company to $104,000.
in 2024, i scaled to $50,000/mo with client acquisition.
here's my crazy story (and here's what's next): https://t.co/x5Mk8Kj9ku
it all started with my love of gaming:
when i realized i could use esports to connect people.
i raised $35,000 at 13 to build a community platform.
we ran 143 events, funded 2 teams, and that led to me managing operations at Aphelion.
(we made it to the world championship!) https://t.co/fC9JTI5zSZ
eventually my company burned down.
so I went back to the "real world."
i focused on my studies and my music career.
somehow made it to the Royal Albert Hall.
but in the summer of 2023, I lost my best friend. https://t.co/ZfxXjrejLn
it changed my perspective on a lot of things.
one of my revelations?
i wanted to live a life i was proud of.
i knew i loved building and creating things.
so i decided to get back into the game.
i started a new X account from the back of a taxi.
most people are just worried about growing.
but instead i tried to make as many friends as possible.
focusing on community paid off.
and in 35 days i went from 0 to 1,000 followers. https://t.co/eMnlBwlGgz
i launched a company teaching people how to write.
and it went terribly:
i slept 3-4 hours/day for weeks on end.
embarrassing sales calls. a huge failed launch.
at any stage in business it's easy to give up.
the #1 reason founders fail is they just can't take pain.
the uncertainty. the stress. the pressure.
you're always in your head.
and the only way you fail is if you give up.
i knew giving up wasn't an option. so i doubled down. https://t.co/IsnCSXLkM9
90 days later i hit $30,000/mo.
i was hosting tons of 1-1 sessions and workshops.
we ended up expanding to students in 30+ countries.
it was insane. my life was on a new trajectory.
and i was never going back. https://t.co/f2BuipC3VY
CEOs wanted to know how i grew the writing company.
so i started running GTM/marketing for service startups.
growing brands. writing content. building email funnels.
i was getting paid to be creative and do what i love.
i'd built my dream job. https://t.co/4HyKEanEJ6
that grew into the main business.
and over time i bootstrapped to $600,000 ARR.
but at this point it wasn't about the money.
i'd achieved my childhood dreams.
i was lifting up my family and the people closest to me. https://t.co/bpK0ICQ67g
i was working with incredibly cool people.
and building cool things.
there's nothing like seeing something you built take off.
that's why all the failures and losses are important.
it all pays off... and it makes winning that much sweeter.
over a year, i worked with over 100 businesses.
changed a handful of lives (their words, not mine).
but after a certain point, it stopped being me.
i had a team of 3 and revenue kept going up.
but life isn't just about the numbers. https://t.co/AUYmk63IfI
so i downsized into a small portfolio of clients.
ended the rest of the engagements on good terms.
and i began looking around for my next move.
i decided to go visit my grandma and figure it out. https://t.co/ZDh1S0lqmC
along the way i started wondering...
why is eldercare so bad?
5-figures/month for caretakers. unaffordable for most.
and when my grandma needs something (or gets injured) i can't always be there.
then i realized i'm the founder.
it's my job to build things. my job to solve things.
and i know the inaccessibility of eldercare is solvable.
so now, i'm embarking on my next big project.
i'm building a robotics company:
an AI caretaker for the elderly. https://t.co/enjMfun6X1
i believe business is about solving hard problems.
building products that make people's lives better.
& now, i see the biggest opportunity in hardware tech.
(i also think it's the most awesome.)
so i dropped everything and decided to go all in.
so far, it's been pretty fun:
• got backed by @fdotinc + others
• partnered with big nursing homes
• 300K+ people watching the journey
we're going to build a generational company.
and change the way people interact with AI forever. https://t.co/E6liDw9hkG
it's hard work. but it's work i have deep conviction in.
and i've never been more excited.
we're moving as fast as humanly possible.
building and deploying hundreds of robots.
go big or go home - and we're not going home.
i know i'm still figuring things out.
but if you've read this far, here's my advice to you:
try things. break things. and try again.
dreaming big will never hurt you.
after all, you need to be a little crazy to win. https://t.co/Ka9bcyHOOr
thanks for reading.
if you'd like to follow the journey:
1. follow @audrlo
2. RT the first post below
https://t.co/yWnbRe6mta
i also write a newsletter to 5,700 subscribers.
sharing the behind-the-scenes of my startup journey.
if that interests you - you can check it out below:
thanks again for reading.
https://t.co/HwbwZx4yPD
