Uncontained Veo 3 Surreal billboard in the heart of Times Square. A massive digital display shows a beautiful woman’s face—flawless and radiant. But her hair defies the screen, flowing beyond the billboard into the real world, swaying in the actual wind as if breaking the boundary between ad and reality. Neon reflections light up the street below. The iconic L’Oréal logo is elegantly displayed on the billboard.