Claude 4 Sonnet is terrifyingly good.
But most people are using it like a basic chatbot.
I've used it to generate content, automate deep research, build apps, and more.
Here are 10 real ways to unlock its power: https://t.co/nCpczs6PAZ
1. Automated Research Reports (better than $100k consultants)
Claude’s web search + analysis mode lets you do what McKinsey, Gartner, and Deloitte charge six figures for.
You’ll get structured breakdowns, insights, and data points like a private analyst on demand. https://t.co/BBlFjCwZun
Prompt to use:
"You are a world-class strategy consultant trained by McKinsey, BCG, and Bain. Act as if you were hired to provide a $300,000 strategic analysis for a client in the [INDUSTRY] sector.
Here is your mission:
1. Analyze the current state of the [INDUSTRY] market.
2. Identify key trends, emerging threats, and disruptive innovations.
3. Map out the top 3-5 competitors and benchmark their business models, strengths, weaknesses, pricing, distribution, and brand positioning.
4. Use frameworks like SWOT, Porter’s Five Forces, and strategic value chain analysis to assess risks and opportunities.
5. Provide a one-page strategic brief with actionable insights and recommendations for a hypothetical company entering or growing in this space.
Output everything in concise bullet points or tables. Make it structured and ready to paste into slides. Think like a McKinsey partner preparing for a C-suite meeting.
Industry: [INSERT INDUSTRY OR MARKET HERE]"
2. Build interactive tools & apps without code
We’ve built full-featured apps using only Claude 4 Sonnet and clear instructions.
Zero coding. Just describe what you want, and Claude scaffolds it into working UI and logic. https://t.co/g6zfmxm80k
Prompt to use:
"You are a senior software architect who excels at building no-code and low-code systems using tools like HTML, JavaScript, and Web APIs.
Your task is to design a fully working interactive tool based on the following idea:
[DESCRIBE YOUR TOOL IDEA]
Here’s what I need from you:
1. A simple explanation of how the tool works.
2. A clear step-by-step plan to implement it with Claude or a no-code platform.
3. The exact HTML/CSS/JS code if applicable.
4. Tips to improve UX and design polish.
5. A shareable embed-ready version if possible.
Act like you're building a user-ready MVP for a startup demo."
3. Generate infographics from plain text
Drop any concept and Claude turns it into a clean, code-based infographic.
Flowcharts, diagrams, timelines… visualized instantly.
No Figma.
No Canva.
Just prompts... its amazing. https://t.co/BFovSFmah7
Prompt that I use the most:
"You are a world-class visual explainer and technical designer. Your task is to turn this concept into a visual infographic using Mermaid.js or another code-based diagram format:
"[INSERT CONCEPT HERE]"
Return the output as:
1. A clear visual breakdown using a format like flowchart, timeline, concept map, or decision tree — whichever suits best.
2. A plain English caption explaining what the graphic shows.
3. Clean Mermaid code (or HTML/SVG/CSS if more appropriate) that I can copy and paste to render the graphic.
Keep it readable, elegant, and minimal like a slide in a consulting deck."
4. Create McKinsey-style web presentations
Claude structures slide decks like a strategy firm: problem → insight → recommendation. Then it wraps them into beautiful, responsive web presentations you can share instantly. https://t.co/47f3YMNEJZ
Prompt to use:
"Act as a strategy consultant creating a web-based presentation. Your goal is to communicate a strategic recommendation clearly and persuasively to an executive audience.
Topic: [INSERT PRESENTATION TOPIC]
Your output should:
1. Structure the content using the pyramid principle: Problem → Insight → Recommendation.
2. Break it into 6–10 concise slides, each with a bold title and 2–4 bullet points.
3. Include HTML/CSS code for a simple, mobile-responsive web presentation (optional).
4. Focus on clarity, insight, and executive-readiness. No fluff.
Make it feel like something made at McKinsey using Stryd or Beautiful AI"
5. Replace your tutor
Claude doesn’t just give answers.
It teaches like an expert breaking down topics step by step, at your pace.
From Python to Philosophy, it’s the best teacher you’ll ever use. https://t.co/2VGO7dskLk
Prompt to use:
"You are a world-class private tutor. Your task is to teach me [TOPIC] as if I’m a motivated beginner with no prior knowledge.
Your teaching should include:
1. A structured lesson plan divided into digestible parts.
2. Analogies and step-by-step breakdowns.
3. Practice questions with answers.
4. A simple summary at the end of each section.
Teach in a warm, Socratic tone. Imagine you’re coaching me one-on-one, not lecturing. Pause to check my understanding before moving to the next topic."
6. Content creation: Newsletters, threads, YouTube scripts
Claude can mimic tone, understand structure, and generate fresh content that feels human.
It doesn't just write it writes things that make people care. https://t.co/xoNyzvd7Q4
Prompt to use:
"You are a top-tier content strategist and writer. Your task is to write [TYPE OF CONTENT: newsletter, tweet thread, YouTube script, etc.] on this topic:
"[INSERT TOPIC]"
Guidelines:
1. Mimic the tone and structure of [INSERT EXAMPLE CREATOR OR BRAND IF KNOWN].
2. Include hooks, transitions, and emotional triggers to keep people engaged.
3. Make it actionable, conversational, and valuable for my target audience.
4. Suggest a content title and CTA.
This should feel like it came from a human who deeply understands the topic not AI copy."
7. Strategic decision making assistant
Got a business problem, product idea, or launch plan?
Claude can map out SWOT, market gaps, user personas, and next steps in minutes. https://t.co/jYhSwReKKh
Prompt to use:
"Act as a strategic business advisor. I have a decision to make:
"[DESCRIBE YOUR BUSINESS PROBLEM OR IDEA]"
Your job:
1. Help me frame the decision using SWOT or risk/reward analysis.
2. Generate user personas or market segments involved.
3. Map out possible paths, pros/cons, and next steps.
4. Ask clarifying questions if anything is ambiguous.
Think like a partner in a VC or startup studio. I want insight — not just ideas."
8. Write long-form reports and whitepapers
Need to draft a 5,000+ word policy report, trend forecast, or internal guide?
Claude structures and writes long-form content with clarity, flow, and research depth. https://t.co/huhPUqazPh
Prompt I use:
"You are a senior consultant writing a whitepaper for a tech-forward audience. The topic is “[add here]” Write a professional whitepaper with the following structure: Executive Summary, Market Trends (with data), Key Challenges, Future Predictions, Case Studies, and a Final Call to Action. Use clear, persuasive language and support claims with evidence or examples."
9. Instant idea validation engine
Want to test a startup idea, product feature, or marketing angle?
Claude can simulate market reactions, identify gaps, and stress-test your assumptions. https://t.co/13zF6VCIDm
Prompt you can try:
"You are a veteran product strategist and market analyst. Help me test this idea fast:
"[DESCRIBE YOUR IDEA OR PRODUCT]"
Please return:
1. What problem it solves and for whom.
2. Existing alternatives and their weaknesses.
3. What would make this stand out (unique angle).
4. Red flags, risks, and edge cases.
5. A simple validation plan I can run this week (e.g., landing page, audience poll, cold email test).
Pretend we’re at a startup weekend and need to pitch this in 24 hours."
10. Summarize long reports + PDFs like a top analyst
Upload a 100-page PDF and get key takeaways, analysis, and next-step actions in minutes.
Claude acts like a consultant who actually reads everything fast. https://t.co/ax02pq2mzj
Prompt to use:
"You are a senior analyst skilled in digesting technical and academic documents. Your task is to summarize the attached document into an executive briefing for a time-poor founder. Focus on extracting the most important findings, key data points, and strategic implications. Use simple language, bullet points, and bold headers. Avoid jargon. Format the output as a 1-page summary with a conclusion that includes suggested next steps or decisions."
I'm genuinely shocked that you all think of Claude 4 as just an AI chatbot.
It’s a silent operator one that builds, teaches, writes, and thinks with you.
Start using it like a partner. Not a toy.
Which one are you trying first?
I hope you've found this thread helpful.
Follow me @jowettbrendan for more.
Like/Repost the quote below if you can:
